Top 5 Consumer Finance Apps in Brazil: Q3 2023 Performance

In Q3 2023, the top 5 consumer finance apps in Brazil exhibited diverse trends across key performance metrics such as weekly downloads, revenue, and active users. Below is a detailed look at how each app performed throughout the quarter.

Mobills: Budget Planner

Published by Toro Investimentos, this app saw its weekly revenue peak at around $37K in mid-August. Downloads fluctuated, peaking at 18K in the final week of September. Active users saw a slight decline, from 132K at the start of the quarter to 115K by the end.

Organizze: Finance tracker

Organizze Tecnologia’s finance tracker experienced moderate revenue growth, reaching about $10.5K in mid-September. Weekly downloads hovered around 6K to 8K, with active users stabilizing around 47K to 51K throughout the quarter.

My Finances - Bills Reminder

This app from Nimtech TI showed consistent weekly revenue, peaking at $1K at the end of July. Weekly downloads surged to about 11K in the last week of September. Active users increased from 63K to 66K over the quarter.

Splitwise

Splitwise saw its weekly revenue rise slowly, reaching around $1K in early September. Downloads were highest in early September, nearing 12K. Active users remained relatively steady, fluctuating between 25K and 28K.

YNAB

This app from ynab.com experienced lower revenue, peaking at around $800 at the end of July. Active users saw a significant drop, starting at 289 and ending at 24 by the end of September.

For more detailed insights into the performance of these apps, visit Sensor Tower.